UOT Email Newsletter Landing Page
UI / UX Design

The comprehensive redesign strategy for The Utah Office of Tourism's e-mail newsletter sign-up page shows a commitment to delivering excellence in user engagement. By infusing a personalized touch into the user experience, the refined interface seeks to establish a seamless and welcoming pathway for potential subscribers.
This initiative aligns with the broader objectives of fostering a positive brand association and cultivating a robust online community, positioning The Utah Office of Tourism as a beacon of user-centricity within the digital landscape.

CD / Copy: Julie Comstock
Client Partner: Kylie Kullack
Strategist: Tim Behuniak
Producer: Sam Browning
Designer: Jamie Lancaster