Grand America
Branding & Merchandise


STRUCK®

Read the full case study on Struck.com

We set out to create a modern merchandise program for the iconic Grand America Hotel in Salt Lake City. Our mission was to draw inspiration from the hotel's rich history and architecture, reimagining these elements in a way that would resonate with contemporary consumers while tying into to the establishment's storied past.









CD / Design: Matt Manes
ACD / Copy: Julie Comstock
Client Partner: Lauren Probst
Producer: Alexia Oldini
Designer: Jamie Lancaster